Products

The Vitracom-System Shop Efficiency Monitoring (SEM) provides comprehensive key data for the management and efficiency analysis of retail outlets, airports, shopping centres and facilities with public access.

Digital image evaluation can determine precise visitor numbers, measure the dwell time of people in defined areas and detect waiting times or queue lengths. Furthermore, it gives firm evidence to support specific visual merchandising requirements. Full consideration is given to data protection requirements as well as to the individual rights of employees. The video-based measurement process takes place on the Vitracom SiteView system platform.

This consistent and efficient computer platform guarantees high processing performance for demanding algorithms, reliability and maximum data availability. Flexible interfaces mean it can be integrated into the client organisation’s own IT environment. The specially designed mounting equipment with high dynamic cameras also takes account of building planners’ and architects’ aesthetic requirements and can be installed according to design specifications.