Visual Merchandising Monitoring
Vitracom supports adherence to visual merchandising and improves the visual quality of branches.
Here, cameras are focused on the product displays and goods stands in order to allow convenient remote checking of whether everything is placed correctly.
This helps with maintaining a consistent marketing concept with a high recognition value in the individual branches. The central aspect of this is that under no circumstances Situation in the branch are the staff or customers being monitored.
Visual Merchandising Monitoring therefore uses digital image evaluation algorithms to remove all moving people from the camera image, so the rightful interests and personal rights of staff and customers are one hundred percent protected.
Furthermore, the system records no images.
The password protected access authorisation ensures that only authorised people have access to current camera images. Consequently, long journeys from branch to branch are no longer required in order to check layout specifications. Savings are generated in terms of both time and the environment.
Visual Merchandising Monitoring makes an important contribution to the sustainable and effective branch support.
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