Retail
You have the following application possibilities with our solutions.
People counting &
length of stay
Use our sensors to improve your conversion rate. Monitor your footfall, dwell time, and conversion rate over time. This helps you optimize your staffing, product placement, and location assessment.
Demographic data
Get to know your visitor structure better. Record age and gender to optimize your product offerings. Learn the correlation between demographic data and conversion rates.
In-Store Dwell Time
Capture more than just the average length of stay. Categorize your customers' length of stay to assess their attractiveness and optimize staffing for more consultative business models.
Service zones
Optimize your product layout or staff planning based on waiting times at consultation counters or displays.
Group count
The ability to capture purchasing groups allows you to map the conversion rate more accurately.
Customer Journey
Use our sensors to track your customers' walking routes. Optimize store layout and merchandise placement. Establish conversion rates at the product level.
Queue Management
Use our queue manager to dynamically control checkout staffing.
Comfort Checkout
Offer your customers a seamless and convenient shopping experience: With Comfort Checkout, your customers leave the checkout area at the self-checkout without any additional receipt scanning or further confirmation steps. Our solution automatically detects successful payment, ensuring a smooth and barrier-free process – ideal for a modern, customer-centric store concept.
Building Management
You have the following application possibilities with our solutions.
Space optimization
Use our sensors to improve your attractiveness. Monitor your footfall, length of stay, and attractiveness over time. This helps you optimize your space utilization, tenant mix, and location assessment.
Demographic data
Get to know your visitor structure better. Record age and gender to optimize your offerings. Learn the correlation between demographic data and the attractiveness of events.
Length of stay
Record the average length of stay. Categorize your visitors' length of stay in different areas to assess their attractiveness and optimize space.
Occupancy monitoring
Know how many people are in the building at all times. This helps you comply with safety regulations and detect unexpected deviations in a timely manner.
Group count
The ability to capture groups of people allows you to more accurately depict and compare different situations.
Customer Journey
Erfassen Sie mit unseren Sensoren die Laufwege ihrer Kunden. Optimieren Sie die Flächennutzung und bewerten sie Veränderungen nach Modernisierungen bzw. Umbaumaßnahmen.
Optimize ventilation and heating
Optimize your heating and ventilation system according to your needs based on the current number of people in the building.
Cleaning according to needs
Always provide your visitors with an attractive environment. Clean heavily frequented areas underground and clean restrooms based on frequency of use.
Intelligent checkout and queue management
You have the following application possibilities with our solutions.
Intelligent control instead of mere measurement
The Vitracom cash register manager ensures smooth processes in the checkout area – from precise recording of queues to active control of the checkout zones.
While conventional systems only count, the cash register manager acts:
It recognizes people and shopping carts using AI-based image analysis and evaluates the actual capacity at the checkouts in real time. If overloading is imminent, action signals are automatically triggered via store communication systems – for example, to open additional checkouts.
Why this is crucial for food retailers
In the food retail industry, every minute counts:
Customers are sensitive to waiting times – they impact not only customer satisfaction but also sales potential. At the same time, store teams are under intense pressure to optimally manage staffing needs.
The Vitracom cash register manager provides the decisive advantage here:
- Avoiding queues and early equalization of customer flow
- More efficient personnel planning through data-based control of cash register utilization
- Better customer experience as waiting times are minimized and checkouts are opened selectively
- Transparent overview for store managers and headquarters – anytime and anywhere
This transforms the checkout area from a bottleneck into a manageable process that reduces costs and strengthens customer loyalty.
Your benefits at a glance
✅ Intelligent detection
Reliably detects people and shopping carts and delivers precise real-time data.
✅ Active control
Automatic triggering of actions – such as opening additional cash registers when overload is imminent.
✅ Relief for staff
Employees no longer have to constantly monitor the cash register situation.
✅ Transparency in the back office
Central overview of capacity utilization, waiting times, and cash register status – available at any time.
✅ Seamless integration
Connection to store communication systems and existing reporting platforms possible.
Visualisierung der intelligenten Warteschlangenerkennungmit VC-3D Sensoren
Your added value
With the Vitracom cash register manager, passive measurement becomes active process control.
The result: satisfied customers, efficient staff deployment and an optimized checkout process.
Highlights
People counting & Occupancy
Use our precise sensor technology to specifically increase your conversion rate. Reliably monitor the development of footfall, dwell time, and conversion rate over longer periods. The recorded occupancy level provides you with valuable information for efficient staffing planning and in-depth location analyses.
Demographic data
Get to know your target audience better: Record the age and gender of your visitors to optimize your product offerings. Analyze the relationship between demographic characteristics and conversion rates for data-driven sales decisions.
In-Store Dwell Time
Record the average length of stay. Categorize your customers' length of stay in specific areas to assess their attractiveness.
Active cash register management
The ability to actively request cash registers eliminates the need for your cashiers to constantly monitor the checkout zone's capacity. This leaves more time for direct customer service or other tasks – with optimally controlled cash register opening.
Actively optimize queue length
Simply define a target KPI – our system monitors compliance with this requirement in real time and supports you in the efficient management of your checkouts. It automatically distinguishes between staffed checkouts and self-checkout systems, ensuring optimal utilization of both areas. This ensures your customers always have the fastest and most convenient checkout option possible – in keeping with the spirit of modern and flexible checkout management.
Comfort Checkout
Offer your customers a seamless and convenient shopping experience: With Comfort Checkout, your customers leave the checkout area at the self-checkout without any additional receipt scanning or further confirmation steps. Our solution automatically detects successful payment, ensuring a smooth and barrier-free process – ideal for a modern, customer-centric store concept.